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Retail Management is an expanding career path supported by many industry sectors. Strong retail managers are essential to business success in electronics, clothing, food, entertainment, home furnishings, children’s supplies, publishing, cosmetics, educational materials, gift, athletic equipment, pet supplies, and just about every other imaginable consumer product and service. The retail industry is at the heart of many local economies. Effective management is the key to long term economic security throughout the state. This program, designed in collaboration with industry leaders, is intended to provide the student with many of the competencies required for success at the management level within the vast retail industry. This program encompasses the business essentials such as accounting and marketing, and also emphasizes the "soft skills" of management and communication required for career success. For more information please call (760) 776-7224.

Advisor: K. Hall 

RETAIL MANAGEMENT
CERTIFICATE OF ACHIEVEMENT

Dept. No. Title Units
Required Courses:
BUAC 50 Accounting in the Business Environment 3
BUMA 01 Priniciples of Management 3
BUMA 27 Marketing 3
BUMA 29 Retail Merchandise Management 3
BUMA 31 Business Calculations 3
BUMA 32 Human Relations 3
BUHM 64 Hotel/Motel Personnel Management 3
BUSM 94 Business Communications 3
CIS 70A Computer Business Applications for Windows 3
SP 04 Public Speaking 3
  CERTIFICATE TOTAL 30
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